Success Story Announcement

by Parisa Samimi

Parisa Samimi Team– Your Trusted Real Estate Team in the East Bay

We are thrilled to share a recent success story that highlights the dedication, expertise, and commitment our team brings to our clients.

Sold: 2511 Arlington Blvd. El Cerrito

Many of you know this iconic Art Deco home located in the El Cerrito hills. This architectural masterpiece was in the market for the past two years, listed by two different companies. Despite their efforts, the property remained unsold, causing frustration and disappointment for the homeowners. We were contacted by the sellers to identify and address the reasons why the home was not selling. This included re-evaluating the property's pricing strategy, improving the disclosures and the flow of the documents, enhancing property’s market appeal, and implementing a targeted marketing campaign.

Our Approach:

Comprehensive Market Analysis:
- Conducted a detailed market analysis to determine the optimal listing price. Rates went up so the market changed.
- Assessed recent sales, market trends, and neighborhood dynamics.
Strategic Home Staging:
- We decided to remove the staging because the staging was not serving the property well. Such home requires sophisticated and elegant staging and the current staging the home had in place was not serving the property. Instead, we offered to do virtual staging.
Enhanced Marketing Campaign:
- Ensured the property was presented in the most attractive light to potential buyers. We utilized high-quality photography and videography to create compelling marketing materials. Our photo shoot session with our photographers took all day, capturing the light at different times of the day.
- Leveraged digital marketing strategies, including social media, targeted ads, and email campaigns, to reach a wider audience.
- Hosted virtual and in-person open houses to accommodate all interested buyers.
- We even hosted neighbors to assure they have their own time touring the home in case they have anyone interested to move to their area.

Client Communication and Feedback:
- Maintained constant communication with the homeowners, providing regular updates and feedback.
- Adjusted strategies based on market response and buyer feedback.
- Communicated regularly with all the agent partners who showed the home and communicated their feedback to the homeowners.

Hear it from the sellers:

“Our house, a local landmark, had been on the market for about 15 months, by other agencies, due to its aging condition and some issues. After that, I had the privilege of working with Ms. Parisa Samimi, and I am consistently impressed by her professionalism, dedication, and exceptional service.

Ms. Samimi’s deep knowledge of the local real estate market and her keen sense of our needs made a significant impact. Whether providing market analysis, repair guidance, staging house, or negotiating contracts, Ms. Samimi consistently demonstrated a commitment to excellence that is truly rare in the industry.” - Lien and James Fang

Read the whole testimonial here

Outcome: Within a short period, 2511 Arlington Blvd. garnered significant interest, resulting in a strong offer from a resident in the local community. We had a smooth escrow and the home sold, achieving a result that exceeded the homeowners' expectations.

This success story is a testament to the power of a well-executed real estate strategy. Our commitment to our clients is to provide personalized service, innovative solutions, and a relentless drive to achieve the best possible outcomes.

If you are considering selling your home or are experiencing difficulties in the current market, we are here to help. Let's turn your real estate challenges into success stories.